Survivalist TikToker Sparks Frenzy Over Costco’s Emergency Food Kits

The age-old adage, “Better safe than sorry,” has taken on a new meaning in the era of TikTok and bulk shopping. A survivalist TikToker, Krystal Christensen (@charminglyfrugal), has stirred up a storm of speculation with her viral video showcasing Costco’s bulk-sized emergency food offerings. The video, which has amassed an impressive 4.3 million views, has sparked wild theories among end-times conspiracists.

Christensen’s video features the Ready Wise brand emergency food kit, which provides 132 pasta meals for a mere $63.99. She also highlights other survival essentials like Mountain House freeze-dried ice cream sandwiches that sell in six-packs for $9.97. Christensen’s rationale for her purchases is simple, “It is quite expensive but I’m gonna pick one up because if s–t hits the fan, I’d rather be more comfortable on a day that’s a bummer.”

The video has caused a stir among viewers, with many expressing concern and panic. One user asked, “What do they know that we don’t?” — a sentiment echoed by others who felt uneasy about the implications of the video.

However, it’s worth noting that Costco has been selling emergency food bundles for years. In fact, the members-only store began selling a year’s worth of canned and non-perishable food — priced at $6,000 and fit for a family of four — back in 2018. The store’s packaging at the time stated, “Enjoy the comfort in knowing you have the essential foods your family will need to survive an emergency or natural disaster!”

Christensen’s video came in the wake of a public warning from the North Atlantic Treaty Organization (NATO) about the potential for a full-blown war with Russia in the next 20 years. Dutch Admiral Rob Bauer, who chairs the NATO military committee, urged the public to prepare for emergencies over time.

“You need to have water, you need to have a radio on batteries and you need to have a flashlight on batteries to make sure that you can survive the first 36 hours,” he said in a recent press conference. “Things like that, simple things, but it starts there. The realization that not everything is plannable. Not everything is going to be hunky-dory in the next 20 years.”

Christensen echoed Bauer’s sentiments in another video, adding her own ominous warning. “You need to start preparing now,” she declared. She has also showcased emergency supplies at Costco’s rival Sam’s Club and Sportsman’s Warehouse, further emphasizing the importance of preparedness in uncertain times.

Our Thoughts

The surge in popularity for survivalist content on social media platforms like TikTok is intriguing but not entirely surprising. Given the current global climate, it’s understandable that people are feeling compelled to prepare for the worst.

Krystal Christensen’s viral video is a clear testament to this growing trend. It’s a stark reminder that the art of survival doesn’t necessarily have to be a costly endeavor.

However, the panic and unease it has sparked among viewers is concerning. It’s important to remember that being prepared is different from living in constant fear.

Costco’s emergency food bundles, which have been available for years, should be seen as a practical measure rather than a response to impending doom. They are a sensible investment for those who live in areas prone to natural disasters or for those who simply want to have a safety net in place.

The recent warning from NATO further underscores the importance of preparedness, but it should not incite panic. Instead, it should encourage a more mindful approach to readiness.

Lastly, Christensen’s efforts to promote preparedness are commendable. However, it’s crucial to ensure that the narrative around survivalism promotes a balanced perspective rather than unfounded fear.

Let us know what you think, please share your thoughts in the comments below.

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